

Business Administration
Overview:
Introduction:
Business Administration encompasses the management and coordination of business activities to ensure efficient operations, strategic planning, and organizational growth. It involves overseeing resources, processes, and people to achieve business objectives and maintain competitive advantage. This training program provides participants with essential knowledge and skills in managing business operations, enhancing organizational performance, and driving business success.
Program Objectives:
By the end of this program, participants will be able to:
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Develop a clear understanding of core business administration functions.
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Enhance leadership and decision-making skills within a business context.
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Introduce modern tools and techniques for managing business operations efficiently.
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Gain the ability to apply strategic thinking to real-world business challenges.
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Improve financial literacy and business analytics capabilities.
Targeted Audience:
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Aspiring and current business managers.
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Entrepreneurs and business owners seeking to improve operational efficiency.
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Professionals aiming to transition into managerial roles.
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Corporate leaders responsible for overseeing business operations and strategy.
Program Outline :
Unit 1:
Business Foundations & Management Principles:
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Defining roles and responsibilities.
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Planning, organizing, leading, and controlling.
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Understanding market forces, competitors, and internal factors.
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Vision, mission, and goal-setting for businesses.
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Successful companies and their management strategies.
Unit 2:
Leadership & Organizational Behavior:
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Exploring different leadership styles and their impact.
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Strategies for fostering high-performing teams.
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Techniques for managing workplace disputes.
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Leading organizations through periods of transformation.
Unit 3:
Financial Management & Business Analytics:
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Understanding balance sheets, income statements, and cash flow.
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Techniques for financial planning and resource allocation.
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Evaluating business projects and investments.
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Using business analytics to drive efficiency.
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Reading and analyzing financial statements.
Unit 4:
Marketing and Sales Strategy:
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Understanding the marketing mix (4Ps).
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How to identify and target your audience.
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Building effective sales strategies and client relationships.
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The impact of online platforms on business growth.
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Developing a marketing plan for a hypothetical business.
Unit 5:
Operations and Process Improvement:
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Supply Chain Management.
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Process Optimization.
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Identifying and mitigating business risks.
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Business Ethics and Corporate Social Responsibility (CSR).