

Mastering Graphic Design Essentials
Overview:
Introduction:
This training program is designed to provide participants with the foundational skills and creative techniques essential for producing visually appealing and professional designs. Covering everything from design principles to software skills, participants will gain the confidence to create high-quality graphics for various media.
Program Objectives:
By the end of this program, participants will be able to:
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Apply fundamental design principles effectively across different mediums.
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Develop proficiency in industry-standard graphic design software.
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Create visually engaging and cohesive designs for digital and print media.
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Communicate concepts and ideas effectively through graphic elements.
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Build a portfolio showcasing a range of graphic design projects.
Targeted Audience:
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Aspiring Graphic Designers.
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Marketing and Communications Professionals.
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Social Media Managers.
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Content Creators.
Program Outline:
Unit 1:
Fundamentals of Graphic Design:
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Understanding key design principles: balance, contrast, hierarchy, and alignment.
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Exploring color theory and its application in branding and marketing.
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Typography basics: font selection, pairing, and readability.
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Working with composition and layout for effective visual communication.
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Principles of branding and creating a cohesive design language.
Unit 2:
Mastering Adobe Photoshop:
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Overview of Photoshop tools and interface for beginners.
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Working with layers, masks, and blending modes.
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Basic photo editing and retouching techniques.
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Creating custom graphics and digital illustrations.
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Exporting designs for web and print with optimized settings.
Unit 3:
Introduction to Adobe Illustrator:
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Navigating Illustrator’s tools and workspace.
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Working with vector graphics for scalability and precision.
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Creating custom shapes, icons, and logos.
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Mastering the pen tool and bezier curves.
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Exporting vector designs for various formats and uses.
Unit 4:
Designing for Digital Media:
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Creating engaging social media graphics and banners.
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Adapting designs for different social media platforms and specifications.
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Best practices for web design, UI/UX considerations.
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Optimizing images and graphics for faster loading times.
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Introduction to creating animations and GIFs for digital content.
Unit 5:
Building a Design Portfolio:
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Choosing projects to showcase in a professional portfolio.
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Organizing and presenting design work effectively.
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Creating mockups to enhance portfolio presentation.
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How to build a personal brand and online presence as a designer.