Euro-training Center
 MBA M118 QR Code
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This training program is an educational initiative designed to equip individuals with advanced knowledge and skills in business administration. Through a combination of coursework, case studies, and practical experiences, MBA training programs aim to prepare students for leadership roles in the corporate world or entrepreneurship.

Program Objectives:

At the end of this program, the participants will be able to: 

  • Apply advanced analytical tools and techniques to solve real-world business challenges.

  • Develop and implement strategic plans to drive organizational growth and competitiveness.

  • Cultivate strong networking skills to establish valuable professional connections within the business community.

  • Evaluate ethical and sustainable practices in business decision-making.

  • Demonstrate proficiency in financial management, marketing strategies, operations optimization, and other key areas of business administration.

  • Utilize technology effectively to streamline processes and enhance productivity.

  • Navigate global markets and understand the implications of international business dynamics.

  • Foster a culture of innovation and creativity within organizations to spur growth and adaptation.

  • Lead change initiatives and manage organizational transformations effectively.

  • Engage in lifelong learning and professional development to stay current with evolving business trends and practices.

Targeted Audience:

  • All Supervisors, Middle Managers, Department Heads, and Senior Managers.

  • Human Resource Personnel including HR Business Partners.

  • Engineers and other Technical Professionals moving into Management positions.

  • Non-business Professionals who need a wider understanding of Leadership and Management Principles.

  • All professionals whose task it is to Create and/or Implement Strategy who have not undertaken a formal MBA program.

  • Professionals who would like a refresher course in MBA type topics and want to be familiar with current thinking about running an organization in the 21st century.

  • Employees who are likely to take up managerial positions in the not too distant future.

Program Outlines:

Unit 1:

Leadership, Teamwork & Ethical Success:

  • What is an Mba?

  • The impact that leadership has in determining the organisation's success.

  • Essential concepts of leadership theory that all managers need to know.

  • Teamwork essentials.

  • The importance of ethics and corporate social responsibility in today’s business environment.

  • Case Study.

Unit 2:

Money: Finance and Accounting for Non-Financial Managers:

  • Accounting concepts simplified.

  • Key financial terms you must know as a manager.

  • Profit and Loss Account.

  • Balance Sheet construction and assessment.

  • Product Costing.

  • Considering the Going-Concern Assumption.

  • Return on investment, Risk assessment, and Profit & Loss.

  • Investment Appraisal Case Study.

Unit 3:

Marketing and Sales Success and Blue Ocean Thinking:

  • Understanding key marketing concepts.

  • Case study on new product development.

  • The Unique Selling Point (USP).

  • Market Research - How consumers are influenced by the markets and buy.

  • Branding what is it how does it works and why, for individuals and organizations.

  • SWOT, PEST, and Five Forces Analysis.

  • Case study – competitor analysis.

  • Blue ocean Thinking and its place in business.

Unit 4:

Organisational Structures and Their Place in the Modern Business Environment:

  • Organizational Structures; Tall, Flat, Centralised, Hierarchical & Matrix.

  • Why the Matrix structure is preferred by many leading companies.

  • The importance of innovation for sustainable success.

  • Case study.

  • The psychology of the group.

  • An introduction to group dynamics.

  • Exercise: group dynamics in action.

  • Group process and shared leadership.

Unit 5:

Leadership of Tomorrow and How to Develop a Strategy to Succeed:

  • Understanding Generation ‘X’ and ‘Y’.

  • Motivation for the new generation of workers.

  • Becoming an “entrepreneur” within your company.

  • What you have to do to succeed – ‘outliners’ explored.

  • Case Study.

  • Your personal vision and vision statements for success.

  • Personal action Plans.

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